Sweet Light Identity & Marketing

The idea behind Sweet Light as an identity and a company is to utilize genetically modified silk that glows under black light and market high end handbags made from it. The logo is a stylized silk moth. The overall color schemes are based on the colors of bioluminescent silks that currently exist. The marriage of fashion and technology into the brand is key.

You may also like

Packaging: benTogo
Ceres Water Branding
Playing Cards: Art Deco
American Homeschooler Magazine
Book Cover: The Grapes of Wrath
Personal Identity
Travel Poster: The Dry Tortugas
Feature Article: Fighting Mosquitoes
Brochure: Dry Tortugas National Park
PSA: Pedestrian Safety "Ginger Red"
Back to Top